A practical introductory note from GoogleAsk. Apply it to the actual scope of your project.
Start with the job of the website
For company information, products, content and inquiries, start with structure and editing. For transactions, assess checkout, orders, shipping and payments.
Compare the cost of operation
Compare hosting, software, apps, maintenance and staff time. A monthly platform fee is only part of the cost.
Test a page and a workflow
Prototype a representative page. Test content editing, mobile use and the inquiry or purchase flow before choosing the full approach.





